Author Topic: Marketing Terminology Part 10  (Read 208 times)

Offline Showrav.Yazdani

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Marketing Terminology Part 10
« on: November 06, 2015, 03:05:23 PM »
hese are nonprofit organizations sponsored by local businesses. They currently number 150 and offer a variety of consumer education programs and materials, handle consumer inquiries, mediate and arbitrate complaints, and maintain records of consumer satisfaction and dissatisfaction with individual companies.
bidA legal document in which a seller agrees to provide products and/or services to a potential buyer at a specific price under specified conditions.
Bid BoostingA form of automated bid management that allows you to increase your bids when ads are served to someone whose age or gender matches your target market. This level of demographic focus and the "bid boosting" tool are current Microsoft adCenter offerings. Source: SEMPO
Bid Management SoftwareSoftware that manages PPC campaigns automatically, called either rules-based (with triggering rules or conditions set by the advertiser) or intelligent software (enacting real-time adjustments based on tracked conversions and competitor actions). Both types of automatic bid management programs monitor and change bid prices, pause campaigns, manage budget maximums, adjust multiple keyword bids based on CTR, position ranking and more. Source: SEMPO
biddingAn invitation to potential suppliers to submit their offers and a price for a particular opportunity. A closed bid is formal, written, and sealed, and usually all closed bids are opened and reviewed at the same time, with the contract being awarded to the lowest bidder who meets the specifications. An open bid is usually more informal and is used when specific requirements are hard to rigidly define or when products vary substantially.
sealed-bid pricing
bill of exchangeAn unconditional order in writing addressed by one person (the drawer) to another (the drawee), signed by the person giving it, requiring the person to whom it is addressed to pay on demand, or at a fixed or determinable future time, a sum certain in money to, or to the order of, a specified person or to bearer.
documentary collections
bill of lading1. (global marketing definition) A vital document in international trade that is required to establish legal ownership and facilitate financial transactions. The bill of lading serves the following purposes: (1) as a contract for shipment between the carrier and the shipper; (2) as a receipt from the carrier for shipment; and (3) as a certificate of ownership or title to the goods. 2. (physical distribution definition) The basic document in the purchase of transportation services. It describes commodities and quantities shipped as well as the terms and conditions of carrier liability. Current law allows the bill of lading to be electronically generated and transmitted.
bill of materials (BOM)An assessment of the combination of assemblies, subassemblies, parts, and materials needed to support planned production as detailed in the materials requirement plan.
billed costThe price appearing on a vendor's bill before deducting cash discounts, but after deducting any trade discounts and quantity discounts from the list price.
billed cost of inventoryRefer to "See Also" column to the right.
cost inventory
binomial distributionRefer to "See Also" column to the right.
Beta binomial model
biological drivesRefer to "See Also" column to the right.
physiological motives
bird dogAn individual who, for a fee, provides sales leads to a salesperson. The individual also is called a spotter.
Black Box AlgorithmsBlack box is technical jargon for when a system is viewed primarily in terms of input and output characteristics. A black box algorithm is one where the user cannot see the inner workings of the algorithm. All search engine algorithms are hidden. Source: SEMPO
black marketThe availability of merchandise at higher than ordinary prices when difficult or impossible to purchase it under normal market circumstances. This commonly involves illegal transactions.
BlacklistsA list of Web sites that are considered off limits or dangerous. A Web site can be placed on a blacklist because it is a fraudulent operation or because it exploits browser vulnerabilities to send spyware and other unwanted software to the user. Source: SEMPO

Offline silmi

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Re: Marketing Terminology Part 10
« Reply #1 on: November 23, 2015, 01:25:57 PM »
Thanks for sharing..