Author Topic: Rebranding Universities. A Marketing Study.  (Read 54 times)

Offline Bipasha Matin

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Rebranding Universities. A Marketing Study.
« on: April 15, 2019, 02:11:51 PM »
Rebranding universities and colleges abound because they all feel the pinch. In the coming years, as the economy puts a damper on prospective students, rebranding will be mandatory.

Jobs are harder to come by for students. Student loans are scarcer and more expensive. And universities are cutting back on what they offer. It is business.

Sabiha Matin Bipasha

Senior Lecturer
Department of Business Administration
Faculty of Business & Economics
Daffodil International University