Daffodil International University
Outsourcing => SEO (Search Engine Optimization) => Topic started by: mmrsinha on June 11, 2013, 03:47:21 PM
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PPC vs. “Organic” SEO
Pay-Per-Click
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- results in 1-2 days
- easier for a novice or one little knowledge of SEO
- ability to turn on and off at any moment
- generally more costly per visitor and per conversion
- fewer impressions and exposure
- easier to compete in highly competitive market space (but it will cost you)
- Ability to generate exposure on related sites (AdSense)
[li]ability to target “local” markets
Organic
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- results take 2 weeks to 4 months
- requires ongoing learning and experience to achieve results
- very difficult to control flow of traffic
- generally more cost-effective, does not penalize for more traffic
- SERPs are more popular than sponsored ads
- ability to generate exposure on related websites and directories
- more difficult to target local markets
[li]better for long-term
By
Md. Mijanur Rahman
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Thanks a lot for the informative post.