Customer Relationship Management
Topics
[1] Customer Relationship Measurement
[3] Stages in Market Research Process
[4] Desk Research - Methodology and Techniques
[5] Field Research - Definition and its important sources
[6] Data Analysis and Compilation
[7] Report Preparation - Characteristics of a Good Report
[8] Action Plan in Report Preparation Process
[9] Strategic CRM - Mainitain Long Term Relationship with Customers
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