Business Administration

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Topics

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[1] Objectives of marketing promotion:

[2] Promotion Mix (marketing communication mix):

[3] Managing channel conflict

[4] What types of conflict may arise in the channel of distribution? What are the re

[5] How will you determine the intensity of distribution?

[6] How will you design a distribution channel?

[7] Factors affecting choice of channels:

[8] Why do marketers use distribution channel?

[9] Discuss in brief, the product mix pricing strategy

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