Outsourcing > SEO (Search Engine Optimization)

Difference between Paid and Organic SEO

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mmrsinha:
PPC vs. “Organic” SEO

Pay-Per-Click
----------------

* results in 1-2 days
 
* easier for a novice or one little knowledge of SEO
 
* ability to turn on and off at any moment
 
* generally more costly per visitor and per conversion
 
* fewer impressions and exposure
 
* easier to compete in highly competitive market space (but it will cost you)
 
* Ability to generate exposure on related sites (AdSense)
 [li]ability to target “local” markets


Organic
---------

* results take 2 weeks to 4 months

* requires ongoing learning and experience to achieve results
 
* very difficult to control flow of traffic
 
* generally more cost-effective, does not penalize for more traffic
 
* SERPs are more popular than sponsored ads
 
* ability to generate exposure on related websites and directories
 
* more difficult to target local markets
 [li]better for long-term

By
Md. Mijanur Rahman

fahad.faisal:
Thanks a lot for the informative post.

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