Green marketing

[munna99185]

Green marketing is the marketing products and services based on environmental factors or awareness. Companies involved in green marketing make decisions relating to the entire process of the company's products, such as methods of processing, packaging and distribution. Green marketing companies seek to go above and beyond traditional marketing by promoting environmental core values in the hope that consumers will associate these values with their company or brand. Engaging in these sustainable activities can lead to creating a new product line that caters to a new target market.
[Source:http://www.investopedia.com/terms/g/green-marketing.asp]


Sayed Farrukh Ahmed
Assistant Professor
Faculty of Business & Economics
Daffodil International University

[shahanasumi35]

good one...

[Md. Al-Amin]

Save Green, Safe our World

[masum iqbal]

All marketers need to emphasize the principles of green marketing in their marketing activities.

[Shahnoor Rahman]

Thanks for sharing such a nice concept of green marketing

[sajib]

Thanks for sharing.

[Nusrat Nargis]

nice post. thanks for sharing.

[Jeta Majumder]

Green marketing is mandatory not only for consumers who will associate these values but also for society which will be benefited. So marketers need to adopt green marketing into their policy to provide benefit to the nation.