Faculties and Departments > Business Administration

Slow Skimming:

(1/1)

Shah Alam Kabir Pramanik:
Slow Skimming: Launching a new product at a high price and low promotion. This strategy makes sense when the market is limited in size. Most of the market is aware of the product, willing to pay even at a high price and potential competition is not imminent.

Navigation

[0] Message Index