Faculty of Humanities and Social Science > English

Popular Culture

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Gopa B. Caesar:
The principle of hegemony as a goal to achieve for an oppressed social class loses its meaning. A third view on popular culture, which fits in the liberal-pluralist ideology and is often called "progressive evolutionism", is overtly optimistic. It sees capitalist economy as creating opportunities for every individual to participate in a culture which is fully democratized through mass education, expansion of leisure time and cheap records and paperbacks. As Swingewood points out in The Myth of Mass Culture, there is no question of domination here anymore. In this view, popular culture does not threaten the high culture, but is an authentic expression of the
needs of the people. On the other hand, according to K. Turner, the popular culture and the mass media have a “symbiotic relationship: each depends on the other in an intimate collaboration" which suggests that popular culture can also have a link to the ‘institutional propagation’.

Gopa B. Caesar:
Thus we can sum up saying that, popular culture which has a “strong qualitative dimension” that only has emerged following industrialization and urbanization. And, according to cultural populists like Fiske and Hebdige, popular culture is whether in relation to the mass media or youth cultures, “ the positive expression of cultural meanings, a subversive or carnivalesque rebuff of the homogenizing intent of dominant ideology.”

Gopa B. Caesar:
@tamanna apu, i hope it does not seem 'tiny' any more :P

ns.tonmoy:
 ;D ;D ;D

Binoy:
As you are talking of culture, I can refer to a book entitled "French Popular Culture: An Introduction" edited by Hugh Dauncey (Arnold, 2003), which might be of interest to you. It covers the whole gamut of popular cultural elements in France. A praiseworthy treatment of the subject, indeed.

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