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Messages - Sharmin Sultana

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Tourism Concept / Religious Tourism
« on: March 10, 2020, 03:39:28 PM »
 Tourism is not only one of the pragmatic sectors of exploring new sights and unknown pleasures rather it plays ample roles in socio-cultural and economic developments too. Religious tourism is hence involved in exploring sights and spreading religious phenomenon along with religious journey, pilgrimage and other purposive perspectives. Islam is the largest monotheistic religion of the world. People specially the Muslims are involved in diverse religious tourism. Tabligh Jamat is one of the devoted religious tourist groups who pay their visits mosque to mosque from central to spatal areas both in home and abroad.

Hotel, Motel and Others Accommodation / Destination Abu Dhabi
« on: November 05, 2019, 03:09:58 PM »
 Inside its grounds, the Qasr Al Sarab hotel has all you'd expect from a high-class UAE resort -- luxury villas, private pools, top-notch restaurants and a fully equipped spa.
Beyond the walls, it's got one feature that few others can match -- sheer beautiful nothingness.
That's because the Qasr sits perched on the edge of the world. Or at least on the edge of the Empty Quarter -- Rub' al Khali in Arabic -- the planet's largest uninterrupted sand desert.
Stroll out past the hotel's Royal Pavilion and travel south: It's just mile after mile of shifting dunes, right up until the dusty highway and fence that marks the Saudi Arabian border.
That remoteness, and the staggering allure of this sun-scorched wilderness, are what make the Qasr one of the best hotels in Abu Dhabi, an emirate not short of five-star contenders.
For the folks running this distant outpost of civilization, it presents a very specific set of problems -- chiefly, how to stop the place being swallowed whole by the desert.
And how not to hurt the very environment that makes it so special.


Tourism & Hospitality Management (THM) / Best and worst passport!!!
« on: November 05, 2019, 02:59:21 PM »
The best passports to hold in 2019 are: They get on-arrival visa or visa-free access

1. Japan, Singapore (190 destinations)
2. Finland, Germany, South Korea (188)
3. Denmark, Italy, Luxembourg (187)
4. France, Spain, Sweden (186)
5. Austria, Netherlands, Portugal (185)
6. Belgium, Canada, Greece, Ireland, Norway, United Kingdom, United States, Switzerland (184)
7. Malta, Czech Republic (183)
8. New Zealand (182)
9. Australia, Lithuania, Slovakia (181)
10. Hungary, Iceland, Latvia, Slovenia (180)

Worst passport to hold (2019)
1. Lebanon, North Korea (39 destinations)
2. Nepal (38)
3. Libya, Palestinian Territory, Sudan (37)
4. Yemen (33)
5. Somalia, Pakistan (31)
6. Syria (29)
7. Iraq (27)
8. Afghanistan (25)

Source: CNN

Tourism Concept / Re: Tourism and Terrorism
« on: October 09, 2019, 01:10:24 PM »
Thank you!

Tourism Concept / Tourism and Terrorism
« on: June 20, 2019, 04:57:09 PM »
Tourism is a growing industry in Bangladesh. It generated 1, 25,000 international tourists in 2014 and international tourism generated US$ 1.5 trillion in export earnings and international tourist arrivals grew by 4.3% in 2014 to 1.133 billion. According to WTTC direct employment support by travel and tourism is forecast to rise by 2.9 percent per annum to 1,785,000 jobs or 1.9 percent of total employment in 2023.
But the recent terrorist attack in Gulshan on July 1, 2016 has changed the scenario completely. Terrorism has shaken the hospitality and tourism industry of both developed and developing countries. We know, terrorism is a daunting problem in today’s world and Bangladesh is facing this risk and vulnerabilities created by terrorism become a threat to national security. Terrorism affects people socially, culturally, politically and economically. After this incident, tourism industry and hospitality industry are facing many challenges.
Service sector including hotels, beauty parlors and restaurant business, has been affected badly as people are terrified to go to these places after the recent terror attacks in the country.
Many foreigners who had plans to visit Dhaka for leisure and business purposes have changed their plans and cancelled bookings for few months. Many big events like conferences have been postponed or shifted to neighboring countries. So, hotel industry faced a lot of cancellations and vacant room as the foreigners were in hurry to check out the hotel and leave the country. The fear and security issues caused huge loss to the hotel industry.
Tour operators apprehend militant attacks a barrier to the government’s plan to attract more visitors in the country. 15 first-row tour operators said after the recent attacks foreign tourists have started calling off visits in the country.
The tour operators and travel agencies who basically make travel packages for international travelers from Europe, America and Japan.
The tourism sector lost around Taka 2,000 crore due to cancellations of planned tours by foreign travelers amid the drawn-out political violence, according to Tour Operators Association of Bangladesh (TOAB) earlier this year.
In the circumstances, Tour Operators Association of Bangladesh (TOAB) demanded positive campaigning about tourism sector in the country both in home and abroad. Tourism board and tour operators would take initiative for ensuring security for the tourists. People should come together and eliminate terrorism so that hotel and tourism industry is protected. The security system at places of tourist importance and prominent star hotels are made full proof to the extent that tourists feel safe and secure. Branding of Bangladesh as a tourist destination is needed to offset the ravages. So, government should take some initiatives to get rid of the fear from peoples’ mind and welcome foreigners to “Beautiful Bangladesh”.

The government has several active policies and legislation for the tourism sector namely the Bangladesh Tourism Board Act, the Tourism Policy 2010, the Medium Term Budget Framework (MTBF) and the Perspective Plan 2021. These policies and legislation have been promulgated to develop and promote the tourism sector. Main features from some of these legislation are provided below. 
6.1 Bangladesh Tourism Board Act
1) To construct various rules under the law where the main objective is to fill in the gap of existing tourism rules and let regulations proceed.  2) To develop Tourism Industries through various planning related activities and side by side give advice as well as directions.  3) To create general awareness regarding tourism protection, development and exploration.  4) To execute responsible tourism through creation of some helping hand on behalf of government like as personal sector, local people, local admin, NGO, women federation, media.  5) To create better communication channel for the International Tourists Organizations in Bangladesh with both government and private tourism related organizations.  6) To create a strong and safe foothold for the Bangladeshi Tourist by coordinating with respective government organizations.  7) To create a tourism friendly environment in Bangladesh and to market its tourism potential in both domestic and foreign nations.  8) To develop human resource for tourism sector by creating training facilities and to provide them with the right directions.  9) To attract tourists by maintaining quality and relevant material which in turn can provide smooth tourism service and ensuring necessary actions that need to be taken for maintenance.  10) To ensure the participation of physically challenged people.  11) To protect women rights and ensure their participation in the tourism sector. 12) To research on tourism industry, to survey international markets and to analyze the data.  13) To support the small tourism based industries and to provide them the right direction.  14) To organize tourism related fairs and to encourage tourism through various promotional techniques.  15) To create a database regarding tourism prospects.  16) To comply with whichever duty imposed by the Government.
6.2 Ministry of Civil Aviation and Tourism- Medium-Term Budget Framework 
6.2.1 Formulation and implementation of laws and policies relating to civil aviation
6.2.2 Modernization and rationalization of airports, air routes and air services 
6.2.3 Supervision of activities relating to air space control, safe take-off and landing of aircraft, aeronautical inspection, and the issuance of licenses for aircraft and pilots 
6.2.4 Formulation of laws and rules relating to registration of travel agencies and monitoring of their implementation 
6.2.5 Formulating, updating and implementing laws and policies for tourism, taking into account global perspectives 
6.2.6 Undertaking research for development of the tourism industry, its modern management and creation of skilled manpower 
6.2.7 Establishing, directing and controlling associated/service-oriented organizations for the overall development of the tourism industry 
6.2.8 Signing of contracts relating to civil aviation and tourism with local and international organizations and supervision of all activities concerned with co-ordination.
6.3 Implementation Strategy of National Tourism Policy  For a well balanced development of the tourism industry, the following institutional set-up will function from national to local levels:
6.3.1 National Tourism Council
6.3.2. Cabinet Committee on Tourism
6.3.3. Advisory Committee on Tourism
6.3.4. Inter-ministerial Co-ordination and Implementation Committee
6.3.4. At Divisional and Local Level
6.3.5. Involvement the Bangladesh Embassy, Mission abroad

Destination & Culture / Tea Tourism Destinations
« on: June 20, 2019, 04:39:38 PM »
Bangladesh is a country of natural beauty, hilly mountains, longest beach, warm climate, seven seasons which are the key factors to develop eco-tourism, sustainable tourism and rural tourism. Bangladesh has many archeological and historical sites too. And the hospitality of people and local culture, life style is a unique selling point. Tourism is a growing industry in Bangladesh. It generated 1, 25,000 international tourists in 2014 and international tourism generated US$ 1.5 trillion in export earnings and international tourist arrivals grew by 4.3% in 2014 to 1.133 billion. According to WTTC direct employment support by travel and tourism is forecast to rise by 2.9 percent per annum to 1,785,000 jobs or 1.9 percent of total employment in 2023. Bangladesh has many developed natural tourists destinations like Cox’s bazar, Sudarban, Sylhet, Kuakata, Chittagong Hill Tracts area like Rangamati, Khagrachari, Bandaraban. These destinations generate large numbers of domestic and international tourists yearly. Chittagong is a green city and it has many potentialities in Tea Tourism. There are many small and big Tea Estates in near Chittagong like Fatikchari, Rangunia, Potia, Bashkhali and Kaptai. The promotion of these places can motivate tourists towards the natural beauty, green leaf, hilly mountains in Chittagong district.
Tea tourism, though a new concept, is fast catching on with more and more tourists making their way to the lush green tea estates. Developing tea states as tourist destination can helps to develop an alternative revenue stream. Tea, being an agricultural commodity, is subject to cyclical fluctuations and there are times when the gardens are hard hit by falling international prices, vagaries of weather and labor troubles and various other factors and experience shows that in such difficult times, the promotion of tourism helps gardens overcome their crisis, if not wholly, at least partially.

Prepared by my students as a part of the course work.

Lodging Industry / Women in Hospitality Industry
« on: June 20, 2019, 04:16:01 PM »
Hospitality industry is a flourishing sector in Bangladesh. As the active participation of qualified women employees is escalating gradually; they’re showing enough courage to enter this particular industry and some are leading successfully. There are internal, organizational, external or traditional barriers that hinder progress of women. The objective of this study aims to identify the existing gender barriers in this hospitality industry, to discover how successful women achieve their managerial positions and how to promote this industry as a lucrative job sector for women.

During the past decade there has been a dramatic increase in the number of women who have entered the hospitality industry in Bangladesh. The major contributing factor is the increasing amount of education women have pursued to lead independent lifestyle, to achieve social identity and to contribute in the family economically. However, research consistently indicates that women by far are the minority in top leadership positions in this sector. Although the industry is male dominant but the number of women who are both academically prepared and interested in hospitality management has increased recently, women continue to encounter gender-related obstacles to their career development. Employment is one of the areas in which these gender inequalities are more visible.

Film and music management / Documentary Films
« on: June 20, 2019, 04:11:19 PM »
Films are an expression of histories of human, nature, society and culture. Films depict the ways human interact, behave with others, express their utmost feelings and uphold their very way of existence for a frame of time. A film can very well represent the time and situation of an era, a decade or even a century. Documentaries are very special type of films that are informational and formal in nature and different from the mainstream films. They’re structured and provide its viewers a specific knowledge. This article goes in depth of the documentary films in particular and searches the very difference that makes it unique among the other categories of films. Then it focuses on some of the documentaries made in Bangladesh. After that it goes on providing with prospects and suggestions to film documentaries in major locations, structures, monuments and other engineering marvels that Bangladesh boasts upon. The article gives an idea that some of the engineering projects on which documentary films could be made; that those are already built, those that are under construction and those that will be built in the future. In a target to achieve the vision of a digital Bangladesh; branding of Bangladesh can be done through these documentary films to the foreign investors, tourists, law and decision makers and state leaders alike.

Transport Management / Airlines Industry Of Bangladesh
« on: June 20, 2019, 04:07:47 PM »
Today’s airline industry exists in an intensely competitive market. As per data available from the information centre of The World Bank, during 2012 approximately 2.8 billion people traveled using air transportation. The global airlines industry is expected to reach an estimated $832.8 billion in 2020 with a CAGR of 3.7% over the next seven years (2013-2020). The global airline industry comprises air transport service providers of passenger and cargo. Industry services are used by individuals and business for international, domestic, and regional travel purposes across the world. (JCR-VIS Credit Rating Company Limited 2013) Air transport has always been considered as a very special sector in the international context. It facilitates global economic and social growth, international and domestic tourism, world trade growth (Hardy, F. W. 2009). The domestic air transportation network in Bangladesh is comprised of 8 conventional (full-size) airports, 8 airports for STOL (Short-Take-Off and Landing) aircraft including two airports under construction. The 8 conventional airports, which are used for commercial purpose, handle widely varying traffic volumes. The largest airport is Zia International airport near Dhaka and the smallest one is Cox’s Bazar airport. The most important corridors, as measured by air passenger volumes, are those between Dhaka, at one end, and Chittagong, Jessore, Sylhet at the other end. (M.J.B. Alam, and M.M. Hoque). In Bangladesh, there are few domestic airlines which are operating flights both nationally and internationally. The demands of these airlines were low before due to high price. But now the price is getting down due to high supply, low operating cost, customer service, safety and time. Some private companies are dominating the market currently than Biman Bangladesh Airlines.
source:Journal of Management Research and Analysis, January - March, 2018;5(1):61 - 68           

Tourism Concept / Medical Tourism
« on: June 20, 2019, 03:59:20 PM »
Borderless advances in technology coupled with affordable travelling offers have significantly brought advantage to the tourism industry globally.  Medical tourism is partly resulting from globalisation of healthcare and tourism itself constituting huge economic potential for global economy (Bookman & Bookman, 2007).  As defined by Gupta (2004), medical tourism consists of cost-effective medical care for patients which collaborate with the tourism industry.  While having the advantage of medical surgery or treatment in a chosen destination country, health travellers can also vacationing at the same time.  As characterise by Connell (2006), medical tourism is a popular cultural phenomenon when people make a long journey in order to obtain medical, dental and surgical services while vacationing.  Medical tourism practices depends on successfully informing potential patients regarding procedure options, treatment facilities, tourism opportunities, travel arrangements, and destination countries (Crooks, Turner, Snyder, Johnston, & Kingsbury, 2011).  These long journeys by health travellers across intercontinental countries such as Europe to Asia seeking treatments which include dental care, cosmetic surgeries, elective surgeries and in-vitro-fertilization (IVF) (CBC News, 2006; Connell, 2006; L.  Turner, 2008).  The active regions and countries delivering medical tourism services include Asia (Malaysia, Thailand, and Singapore); Eastern Europe (Hungary and Poland); Mediterranean (Malta and Cyprus); Africa (particularly South Africa); South and Central America (Costa Rica, Mexico, Brazil, and Cuba); and the Middle East (particularly Dubai and Jordan) (Carrera & Lunt, 2010).  In 2011, Malaysia received approximately 287,334 foreign medical tourists with the highest patients coming from Indonesia.  This clearly illustrates the increasingly growth of supply and demand of medical tourism industry.

source:  Wan Normila Mohamad et al.  /  Procedia - Social and Behavioral Sciences   65  ( 2012 )  358 – 363

Seminar & Workshop / Seminar On Event Management
« on: June 20, 2019, 03:53:51 PM »
The modern trend calls upon the demand on creating moments of a lifetime which are essential to achieve success. To create a memory there is no alternative of learning to manage a successful event. To prepare students to meet those demands of the 21st century, a half-day seminar had been arranged by Department of Tourism and Hospitality Management, Faculty of Business and Entrepreneurship on November 26, 2018. The seminar was initiated by Lecturer, Department of Tourism and Hospitality Management, Ms. Sharmin Sultana.
Mr. Arefin Azam Rohan, Assistant Catering Manager, Pan Pacific Sonargaon Dhaka was the facilitator. The seminar was arranged as a part of coursework for the students of “Hospitality Sales and Marketing” and “Convention Management”.
Mr. Mahbub Parvez, Head, Department of Tourism and Hospitality Management and other faculty members were present in the seminar.  Facilitator urge the need to create successful event managers, put forward the practical point-of-view from his real-time experience and suggested various avenues to manage successful events. Organizing seminar like this will help reduce the gap between practical expertise in the respected field and academic affiliations. Students learnt about the procedures of sales in hotels, organizing events and also the way of presenting spontaneously.

Airport Management / Changi Airport
« on: June 20, 2019, 03:48:35 PM »
Singapore’s main airport is an experience not to be missed, as it is consistently ranked as one of the best in the world. Whether you’re stopping by on a layover, or jetting in or out of Singapore, there’s always something to do at all hours, within its four terminals.

Changi Airport’s great reputation begins at check-in, with its concept of Fast And Seamless Travel (FAST) encapsulated in a suite of fully automated, do-it-yourself processes for check-in, baggage tagging, and boarding your flight. The newly minted Terminal 4, which opened in December 2017, best showcases this with its many marked booths with informative video instructions, ensuring that you zip through the gates in no time.

Once in, experience an extensive multitude of shopping, dining and entertainment experiences on offer at any of the airport’s four terminals. Satisfy your urge to shop even before you hit the city, with some of the best duty-free outlets in town selling everything from cosmetics and liquor to luxury watches and fashion accessories.

Entrance of TWG store at Singapore Changi Airport.
No layover will feel too long when there are video game consoles, large screen televisions and two movie theaters to keep you entertained. If you want to catch up on work, take advantage of the free internet access and hunker down in one of the many comfortable seats that can be found throughout the airport.

For something a little more relaxing, go for a stroll in the world's first Butterfly Garden in an airport, or pamper yourself with an oriental foot reflexology massage.

And when your stomach starts to growl, there’s a wide of range of local, regional and international cuisines to pick from.

With so many experiences on hand, the only thing you have to worry about is not missing your flight.


Airport Management / Inside The World's Best Airport
« on: June 20, 2019, 03:46:46 PM »
Air travel can be quite the grind, with outdated terminals, underwhelming food at overwhelming prices, and ample opportunities to see people without shoes on. Then again, most airports aren’t Singapore’s Changi.

For a record-breaking seventh year in a row, the Asian travel hub has been rated the top airport in the world by Skytrax, a customer service reviewer that has been ranking airports since 1999.

What catapults it to the top? Perhaps it's the rooftop pool with a jacuzzi, or the multitude of gardens: orchid, butterfly, sunflower, cactus, water lily, and “enchanted,” just to name a few. Or maybe the movie theater, XBox 360 station, or kinetic art installation of 1,216 aluminum and copper raindrops. Then there’s the food—so much food! Dozens of gourmet restaurants, six expansive dining halls including one that specializes in Singaporean street food, and one Hello Kitty Orchid Garden Café. That is, if travelers even need to waste time eating. Stores are all around, like Saint Laurent, Hermès, and not one, not two, but three different Adidas shops.

Asia also claimed the title for second, third, and fourth best airport, with Tokyo’s Haneda Airport, Seoul’s Incheon Airport, and Hong Kong Airport following Changi in the rankings.

The best American airport? That’d be Denver, which came in at number 32. Yes, that means that the U.S. didn’t even crack the top 30—which is unsurprising to. . . anyone who has ever been to an American airport.


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