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Topics - shibli

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16
Brand Image of DIU / Branding
« on: May 12, 2013, 01:02:46 PM »
Employer Branding: A Neglected Dimension in Bangladesh
by Khandoker M. Rahman

Employer branding refers to a concerted effort by an organization to project its unique identity and superiority in the employment market as an attractive place to work to potential job candidates. Like branding a product (of course, an organization could also be viewed as a product to be promoted), employers should not ignore this important aspect of their strategic brand landscape.

Skeptics might pose a question like: why should I spend money to pitch a message to job candidates to tell them to consider me first when I am able to get a lot of applications for a single post without any effort at all? We do not need employer branding. Sorry, I beg to differ.

Now go back to your pile of applications and see how many of applicants are actually qualified enough to be recruited. This is a common problem in Bangladeshi perspective. People you expect to apply are actually not interested to apply to work for you. Most people who apply, are either not matching well where they are currently working, or not perfectly matching the required qualification as you expect. Well, I might be generalizing too much, because exceptions are always there. But this happens to be the case in many organizations in Bangladesh. Did you ask yourself why are you ending up with bad resumes?

In my humble opinion, the problem is not with job candidates. The problem lies in your branding gene. You might not have created an image in the market that appeals to the top performers in the industry. They look at the ad and perceive the employer as not of their ideal ones. If we want to attract talented candidates, we need to get on top of their minds through employer branding.

Next time you end up with bad resumes, think about what went wrong with your employer branding, if you have any program like this at all.

17
Online Money Earning / How to start outsourcing
« on: May 09, 2013, 02:54:36 PM »
কিভাবে শুরু করবেন

একজন ক্লায়েন্ট আপনাকে তখনই কাজ দেবেন, যখন তিনি আপনার প্রোফাইল দেখে সন্তুষ্ট হবেন, এবং আপনি যেই অ্যামাউন্ট বিড করবেন তা তার মনঃপুত হবে। সুতরাং সবার প্রথমেই আপনাকে এমন একটি সুন্দর ও গোছানো প্রোফাইল বানাতে হবে যা দেখে যেকোন ব্যক্তি আপনার সাথে কাজ করতে আগ্রহী হবেন। একই সাথে আপনি বিভিন্ন মার্কেটপ্লেস ঘুরে দেখুন, সেগুলোর চাহিদা সম্পর্কে জানুন এবং আপনার প্রোফাইল সেই অনুযায়ী গড়ে তুলুন।

একটি ভালো প্রোফাইল বানাতে হলে আপনাকে যা করতে হবে:

১. নিজেকে কোনো একটি নির্দিষ্ট কাজে দক্ষ করে তুলুন। এক্ষেত্রে সবচেয়ে বেশি সাহায্য পাবেন সার্চ ইঞ্জিন (যেমন Google, Bing, Yahoo ইত্যাদি) এবং বিভিন্ন ভিডিও টিউটোরিয়াল থেকে। এছাড়া দেশে প্রচুর ট্রেনিং সেন্টার আছে, সেগুলো থেকে কিছু বেসিক ট্রেনিং নিতে পারেন। তবে শুধু ট্রেনিং সেন্টারগুলোর উপর নির্ভর করলেই হবে না, এগিয়ে যেতে গেলে আপনাকে নিজে থেকেই কাজ সম্পর্কিত অনেক কিছু শিখতে হবে।

২. আপনার দক্ষতা অনুযায়ী কিছু কাজ তৈরী করুন। যেমন, আপনি যদি ওয়েব ডিজাইনিং এ দক্ষ হয়ে থাকেন, তাহলে কিছু ওয়েব পেইজ বানান, সেগুলো আপনার মার্কেটপ্লেসের প্রোফাইলে দেখান। আবার আপনি যদি লেখালেখি বা ফটোগ্রাফীর কাজে পারদর্শী হন তাহলে সেগুলোর কিছু নমুনা আপনার প্রোফাইলে রাখুন।

৩. ODesk.com, Freelancer.com, elance.com ইত্যাদি ফ্রিল্যান্সিং মার্কেটপ্লেসে দক্ষতা পরিমাপের পরীক্ষা দেওয়া যায়। এগুলো দেওয়া জরুরী। যার যত বেশি পরীক্ষা দেওয়া থাকে তার কাজ পাওয়ার সম্ভাবনা তত বেড়ে যায়।

৪. আপনার প্রোফাইল এবং দক্ষতাগুলো শুধুমাত্র ফ্রিল্যান্সিং মার্কেটপ্লেস ছাড়াও অন্যান্য জায়গা – যেমন বন্ধুমহল, সামাজিক যোগাযোগের সাইট, ব্লগিং সাইট অথবা ফোরামগুলোতে শেয়ার করুন।
ক্লায়েন্ট পাবেন কিভাবে

একটি সমীক্ষায় দেখা গেছে, ফ্রিল্যান্সারগণ সবচেয়ে বেশি কাজ পান অন্য কারো রেফারেন্সের মাধ্যমে। আপনার যদি পরিচিত এমন কেউ না থাকেন যিনি আপনাকে রেফার করতে পারেন, তাহলে সুন্দর প্রোফাইল বানিয়ে, সঠিক টাকা বিড/ আওয়ারলী রেট নির্ধারণ করে ধৈর্য্য ধরে অপেক্ষা করুন। প্রথম কাজ পাওয়াটা অনেক ক্ষেত্রেই ভাগ্যের উপর নির্ভরশীল। আপনি ৩ দিনেও কাজ পেতে পারেন, আবার ৩ মাস-ও লেগে যাতে পারে। এটি আপনার ধৈর্যের একটি বড় পরীক্ষা।

একবার কাজ পেয়ে গেলে, সেই কাজটি মন দিয়ে নির্ধারিত সময়ের মধ্যে সম্পূর্ণভাবে শেষ করুন। এতে ক্লায়েন্ট খুশি হয়ে আপনাকে ভালো ফিডব্যাক দেবেন। পরবর্তীতে আপনি এই ক্লায়েন্টের কাছ থেকেই নতুন কাজ পেতে পারেন।
কি কাজ করবেন

ফ্রিল্যান্সিং মার্কেটপ্লেসে আপনার দক্ষতা ও অভিজ্ঞতার উপর নির্ভর করে বিভিন্ন কাজ পেতে পারেন। সহজ কাজগুলোর মধ্যে আছে Search Engine Optimization, Article writing, Data Entry ইত্যাদি। স্বভাবতই কাজগুলো যেহেতু সহজ, সেহেতু এগুলোতে বিডিং হয় সবচেয়ে বেশি এবং এগুলো সহসা পাওয়াও দুষ্কর। এগুলোর চাইতে একটু কঠিন কাজ হল Web Development, Product Development, Software Development, Graphics Designing ইত্যাদি। কঠিন কাজগুলোতে সহজ কাজের চাইতে পে-মেন্ট বেশি থাকে।

আপনি কোন্ কাজটি করবেন সেটি নির্ভর করে আপনি কোন্ কাজে স্বাচ্ছন্দ্য বোধ করেন এবং মার্কেটপ্লেসে তার চাহিদা কেমন। সবসময় এই দুটো বিষয়ের ওপর ভারসাম্য রাখার চেষ্টা করুন।
আপনার কাজটি কতটা জটিল, এটি সম্পন্ন করতে কত সময় লাগবে এবং অভিজ্ঞতার উপর নির্ভর করে রেট নির্ধারিত হয়। ফিক্সড পেমেন্টের কাজগুলো ৩০ ডলার থেকে শুরু করে ১০০০ বা তারও বেশি ডলারের হয়।
কিভাবে বিড করবেন

প্রধানত দুই প্রকারে বিডিং করা হয়ঃ

    Project Fee: কোনো একটি প্রজেক্ট যখন মার্কেটপ্লেসে দেওয়া হয়, তখন আপনি পুরো প্রজেক্টটি সম্পন্ন করতে কত পারিশ্রমিক নিবেন তা নিয়ে বিডিং করতে পারেন।
    Hourly Rate: এই পদ্ধতিতে আপনি কোনো একটি প্রজেক্টের জন্য কাজ করতে প্রতি ঘন্টায় কত পারিশ্রমিক নেবেন, তা নিয়ে বিড করতে পারেন।


Source:bdjobs.com
 

18
Faculty Forum / Outcome based teaching and learning
« on: April 29, 2013, 01:19:46 PM »
An outcome-based teaching is a student-centred approach. This approach calls for the articulation of what we expect our students to learn, and gathering of evidence to determine whether they have learned it. The outcome-based approach has been widely adopted in universities across the world.

OUTCOMES-BASED TEACHING AND LEARNING (OBTL)

What is it, Why is it, How do we make it work?

John Biggs & Catherine Tang

What is OBTL and how does it differ from “traditional” teaching and assessment?

Traditionally, teachers used to plan their teaching by asking such questions as: What topics or content do I teach? What teaching methods do I use? How do I assess to see if the students have taken on board what I have taught them?

Teaching here is conceived as a process of transmitting content to the students, so the methods tend to be expository, and assessment focused on checking how well the message has been received—hence the common use of lectures and demonstrations, with tutorials for clarification, and exams that rely on reporting back.

OBTL, on the other hand, is based on such questions as: What do I intend my students to be able to do after my teaching that they couldn’t do before, and to what standard? How do I supply learning activities that will help them achieve those outcomes? How do I assess them to see how well they have achieved them?

As its name suggests, OBTL starts with clearly stating, not what the teacher is going to teach, but what the outcome of that teaching is intended to be in the form of a statement of what the learner is supposed to be able to do and at what standard: the Intended Learning Outcome (ILO). When students attend lectures, however, their main activity is receiving, not doing. Hence we need to devise Teaching and Learning Activities (TLAs) that require students to apply, invent, generate new ideas, diagnose and solve problems—or whatever other things they are expected to be able to do after they graduate.

Similarly we need Assessment Tasks (ATs) that tell us, not to how well students have received knowledge, but how they can use it in academically and professionally appropriate ways, such as solving problems, designing experiments, or communicating with clients.

19
Coming Out of the BOX / A manual is needed
« on: March 20, 2013, 02:19:06 PM »
A manual or a book on Art of Effective Living is required.

20
Person / Tips for Enterpreneurs
« on: December 21, 2012, 12:11:24 PM »
নতুন উদ্যোক্তাদের জন্য ১০ পরামর্শ
Posted: Prothom Alo | 23-Nov-2011
পেশাদার বক্তা ও লেখক রজার হ্যারোপের জন্ম যুক্তরাজ্যে। হ্যারোপ বিভিন্ন কোম্পানির ঊর্ধ্বতন পদে চাকরি করেছেন। এখন তিনি ব্যবসাবিষয়ক পেশাদার বক্তা হিসেবে বিশ্বব্যাপী পরিচিত।
আমি একসময় বিভিন্ন প্রতিষ্ঠানের প্রধান নির্বাহী কর্মকর্তাও পরিচালক হিসেবে কাজ করেছি। কিন্তু এখন আমি আমার নিজের দ্বিতীয় ক্যারিয়ার শুরু করেছি। এখানে আমি কারও হয়ে চাকরি করি না। আমার এই দ্বিতীয় ক্যারিয়ারে আমি একজন পেশাদার বক্তা। এর অংশ হিসেবে দুনিয়াজুড়ে বিভিন্ন আন্তর্জাতিক সভা-সম্মেলনে বক্তৃতা করে বেড়াই আমি। আমি ছোট-বড় বিভিন্ন ধরনের প্রতিষ্ঠানের পরামর্শক হিসেবেও কাজ করি। বিভিন্ন বিপদাপন্ন প্রতিষ্ঠানকে বিপদ বা লোকসান থেকে উদ্ধারের জন্য পরামর্শ দিই আমি। আরও ভালোভাবে বলতে গেলে, আমি আসলে সব প্রতিষ্ঠানের সব সমস্যাকে একটু অন্যভাবে পর্যবেক্ষণ করে সমাধান দেওয়ার চেষ্টা করি। আর এটা আমি করতে পারি; কারণ, আমি আন্তরিকভাবে বিশ্বাস করি যে ব্যবসা-বাণিজ্য আসলে তেমন কঠিন কিছু নয়।
যা হোক, আজ আমি নতুন উদ্যোক্তাদের (entrepreneur) জন্য ১০টি পরামর্শ দেব।

১ আমার প্রথম এবং সবচেয়ে গুরুত্বপূর্ণ পরামর্শ হলো, সবার আগে নিজের দুর্বলতা সম্পর্কে জানো। নিজের ভালো দিকটা সবাই জানে, কিন্তু মন্দ দিকটা খুঁজে বের করা আসলে বেশ কঠিন। নিজের সঙ্গে এমন দ্বিতীয় কাউকে রাখো, যে কিনা নির্দ্বিধায় তোমার ভালো-মন্দ দুটো দিকই ধরিয়ে দিতে পারবে। তুমি যদি ভালো করে চিন্তা করো, তাহলে দেখবে দুনিয়াজুড়ে যাঁরাই সফল হয়েছেন, উদ্যোক্তা হিসেবে তাঁদের সবার সঙ্গেই দ্বিতীয় কেউ ছিলেন, যে কিনা তাঁকে লক্ষ্যে অবিচল থাকতে সহায়তা করেছেন।

২নিজে কী পেতে চাও, কেন করছ কাজটা, তা থেকে তুমি কী পাবে, কীভাবে কাজে আসবে তোমার উদ্যোগ—সেসব সম্পর্কে একেবারে স্পষ্ট ধারণা থাকাটা খুব বেশি দরকার। একটা নির্দিষ্ট লক্ষ্য স্থির করে নিতে হবে প্রথমেই।

৩নিজের ওপর বিশ্বাস রাখতে হবে, নিজের কাজের ওপর আস্থা রাখতে হবে। নিজে যা করছ সেটার ওপর যদি নিজেরই আস্থা না থাকে, তাহলে অন্যরা কীভাবে তোমার ওপর আস্থা রাখবে। নিজের ওপর আস্থা না থাকলে তোমার সহকর্মীরাও তোমার ওপর থেকে তাদের আস্থা তুলে নেবে।

৪নিজের কাজের প্রতি ভালোবাসা থাকতে হবে। যদি তা না থাকে, তবে তুমি কখনোই তোমার কাজে সফল হতে পারবে না। আত্মবিশ্বাস, ভালোবাসা ও সৎ সাহস—এই তিনটি জিনিসই হলো সবচেয়ে গুরুত্বপূর্ণ একজন উদ্যোক্তার জন্য।

৫সাহস ছাড়া বড় কোনো উদ্যোগ নেওয়া সম্ভব নয়। ভালো কিছুর জন্য যদি ঝুঁকি নেওয়া দরকার হয়, তবে তা-ই নিতে হবে। অবশ্য সবচেয়ে সহজ কাজ হলো ঝুঁকি না নেওয়া—এটা সবাই জানে। কিন্তু ঝুঁকি না নিলে নিরাপদে থাকা যায়, তাও কিন্তু সব সময় সত্য নয়। আমি এমন অনেক উদাহরণ দিতে পারব, যেখানে কিনা বংশপরম্পরায় চলে আসা ব্যবসা ধরে রাখতে গিয়ে অনেকেই পুরো ব্যবসাই হারিয়ে ফেলে দেউলিয়া হয়ে গেছে। এর কারণ একটাই—নতুনেরা তাদের বংশপরম্পরায় চলে আসা ব্যবসাকে নতুন দিনের সঙ্গে খাপ খাওয়াতে পারেনি। কারণ, তারা সব সময় ঝুঁকিমুক্ত থাকতে চেয়েছে, আর এভাবেই যুগের সঙ্গে তাল মেলাতে না পেরে তারা সব হারিয়েছে।

৬আমি আমার জীবনে এমন কোনো উদ্যোক্তাকে দেখিনি, যে কিনা তার আশপাশের মানুষের সঙ্গে খারাপ ব্যবহার করে। একটা কথা সব সময় মনে রাখতে হবে, কোনো অবস্থায়ই কারও সঙ্গে বাজে ব্যবহার করা যাবে না। এটা খুবই স্বাভাবিক যে কাজ করতে নামলে অনেকের অনেক কথাই তোমার পছন্দ হবে না, অনেকের অনেক প্রস্তাবেই না বলতে হবে। কিন্তু যা-ই করো না কেন, আশপাশের সবার সঙ্গে মার্জিত ব্যবহার করতে হবে, কাউকে না বললেও তা সুন্দরভাবে বলতে হবে।

৭বিকল্প কোনো পরিকল্পনা ছাড়া কখনোই কোনো কাজে নামা যাবে না। মারফির তত্ত্ব কখনো ভুলে যেয়ো না, ‘যদি কোনো কাজে কোনো ভুল ধরা পড়ে, তাহলে বিকল্প রাস্তা অনুসরণ করো’।

৮সব সময় সবকিছু স্বাভাবিকভাবে চিন্তা করো। নিজের চিন্তাভাবনাকে জটিল করে তুলো না কখনোই। আমি আগেই বলেছি, ব্যবসা আসলে খুব সহজ। আর এই সহজ কাজটা করতে গিয়ে নিজের আশপাশে অজস্র লোককে ঘেঁষতে দিয়ো না। কারণ, এরা হয়তো অযথা বিভিন্ন ধরনের যুক্তি-পরামর্শ দিয়ে তোমাকে তোমার মূল লক্ষ্য থেকেই সরিয়ে ফেলবে।

৯মাথা খাটিয়ে কাজ করো, বল খাটিয়ে নয়। এর মানে হলো, শুধু কাজপাগল হলেই হবে না, অযথা ঘণ্টার পর ঘণ্টা, দিনে ১৮-২০ ঘণ্টা খেটে নিজের ক্ষতি করো না বরং সবচেয়ে কম খাটুনি দিয়ে কোন কাজ কীভাবে করা যায় সেটা খুঁজে বের করো। বুদ্ধিমান মানুষ শক্তি দিয়ে নয়, বুদ্ধির জোরে কাজ করে। সব সময় কেতাদুরস্ত হয়ে অফিসে বসে মিটিং করতে হবে তা নয়, যারা কাজ জানে তারা খেলাধুলা, হাসি-ঠাট্টার মধ্যেও নিজের কাজটা বের করে নেয়।

১০সবশেষ এবং সবচেয়ে মূল্যবান পরামর্শটা হলো, জীবনে যা-ই করো না কেন, যেভাবেই করো; জীবনটাকে উপভোগ করো, প্রতিটা দিন থেকে, প্রতিটা মুহূর্ত থেকে আনন্দ খুঁজে নিয়ো। এটা নিশ্চিত যে জীবনের শতভাগ সময়েই আনন্দ করতে পারবে না, তাই বলে কখনোই আশা ছেড়ে দিয়ো না, আনন্দ খুঁজে নিতে না পারো, চেষ্টাটা তো অন্তত করো।
মনে রেখো, নতুন উদ্যোক্তাদের ১০০ জনের মধ্যে মাত্র ১০ জন সফল হয়, তুমি যদি তার একজন হতে পারো, তবে মন্দ কী! তোমাকে আগাম অভিনন্দন।

সূত্র: ওয়েবসাইট।
ইংরেজি থেকে অনুবাদ: ফয়সাল হাসান

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21
Career Grooming / Dream Career
« on: November 14, 2012, 07:50:20 PM »
The 21st Century has brought with it a wider and more diverse range of jobs than ever before. But that hasn't really made the job hunt any easier. In fact, organisations have now become even more selective about hiring. Here are 10 tips to help you get your dream job:

1. EXPLORE EARLY:

The process of self-discovery is much easier when you're young and have limited family responsibilities. So start exploring your dream job/s as early as you can to give yourself more scope for self- discovery and pursuing your passion. Do not rely merely on your qualification, academic performance, skill, aptitude and a good personality to guarantee your dream job - these are only threshold requirements.
 
2. CLEAR PLAN:

A successful sales person does not sit back and wait for business to come by; a serious job hunter should also adopt the same attitude. Research the recruitment process, and shortlist reasons why you are suited to your dream job, so that you have a clear plan for marketing yourself.

3. NETWORKING:

Your circle of contacts should know that you're looking for a particular job.

4. DO YOUR RESEARCH:

Detailed research on companies and organisations that offer your dream job is important.

5. ESSENTIAL SKILLS:

Average to strong working knowledge of English both, written and oral, is essential in the globalised workplace. Keyboard typing, MS Office and emailing are basic skills for all jobs with prominent employers. Cultivate a range of IT skills to enhance your flexibility for a wider variety of dream jobs.

6. ADAPTING TO CHANGE:

Learning how to learn can be very useful in this era of rapid change. People who are curious and desire to keep up-todate will be in great demand. An employee who is able to apply new knowledge and technology efficiently to typical job duties assists the employer in meeting competitive challenges.

7. TEAM SPIRIT:

Demonstration of teamwork skills is as important for recruitment as it is for sports.
8. SHOW ENTHUSIASM:

An enthusiastic worker has a positive influence on colleagues , the manager and clients, so employers are always on the lookout for this trait.

9. RIGHT ATTIRE:

Dress neatly and appropriately for the job interview.Every job demands formal attire that fits well.

10. BE PATIENT:

And remember, anything in this world that is worth having will require some amount of effort, patience, persistence and planning.

(Jayanti Ghosh, the writer is a career and education consultant. She anchors regular columns in dailies and has authored various books on careers.)


22
Faculty Forum / Private University
« on: November 02, 2012, 11:36:01 AM »
Private universities: A half-full glass

Dr. Hafiz G.A Siddiqi
Photo: Yamin Tauseef Jahangir

THE emergence of private universities in Bangladesh is a recent phenomenon. As in most other post-colonial nations, In Bangladesh also the provision of higher education was assumed to be the responsibility of the state. Thus, the government carried the responsibility of establishing, funding and managing all institutions of higher education until 1993. Until then, there were no exclusively privately funded and managed universities.

The emergence of private universities was prompted by several factors. Of these, I mention two of the most significant here: (1) Demand for higher education increased much faster than the public university system could cope with; and (2) the government's inability to mobilize financial resources needed to establish and run an adequate number of public universities with required enrolment capacities. In addition, by this time globally and nationally, there was a general shift in ideology, with a preference toward privatization and market-based provision of education.

The continuous widening of the gap between the supply of and demand for higher education opened up new opportunities; private entrepreneurs, philanthropists and social leaders stepped in to fill this gap. They took considerable risks in establishing private universities. At the time, few people believed that the private sector would be able to impart high quality higher education. They feared that it was too risky to entrust such a responsibility to the private sector. However, this fear proved to be unfounded by the end of 1996 when the first batch of graduates produced by North South University, the first government approved private university, were employed by multi-nationals and other employers quickly. This success indicated that the education imparted by the first private university was as good as, if not better than, that of established public universities.

The government too realized that without a public-private partnership, the demand for higher education could not be met. In order to provide a legal framework, the government enacted the Private Universities Act 1992 (subsequently repealed and replaced by the Private University Act 2010); the assumption was that these universities would supplement government efforts to meet the demand for higher education. The operation of private universities was encouraged not to replace public ones but to work side by side with them.

Under the 1992 Act any private individual or group of individuals and philanthropic organizations (Trusts or Foundations) could establish and run a degree-awarding self-financed university if they fulfilled certain conditions. The response from the private sector was encouraging and within a short period of time, private institutions emerged as successful providers of higher education.

Private universities in general follow the American education system, that is, a four-year first degree program consisting of 12 Semesters. With the success of the first university many other philanthropists came forward. Within a short time the number of private universities crossed the number of public universities. There are as many as 54 private universities as opposed to 31 public universities. More private universities are in the pipeline. Currently, about 175000 and 200000 students are studying at public and private universities respectively. This means private universities are gaining higher visibility, although all of them are not of high quality.

However, with the rapid increase in the number of universities with large enrolments, the founders faced several constraints. A major limitation was the paucity of surplus funds to build modern campuses with adequate infrastructural facilities like ICT-supported class rooms, lecture theatres, labs, auditorium, libraries, recreation centers, gyms, cafeteria, etc. Until very recently, almost all private universities held their classes in rented buildings which were not suitable for a university setting. None of them was able to build their own permanent campuses in 5 years, the time limit set in the Private University Act 1992.

In addition, there was a dearth of teachers, well equipped class rooms and labs, teaching aids, library and other resources.

As has happened in many countries, the mushrooming of private education led to the establishment and continuation of low quality universities in Bangladesh as well. Reportedly, some founders ran their institutions as business ventures, with profit-making as their primary motive. They admitted students and collected tuition money but did not hire qualified teachers nor did they have class rooms well-equipped with appropriate teaching aids. Admission was not selective; anyone who could pay tuition and other fees would get admission. Revenue was their main consideration, not the quality of education. At the end, students found themselves cheated. Inevitably, the students, guardians, government and the society as a whole became disillusioned.

The government therefore decided to ameliorate the situation by creating an environment in which non-performing low quality universities would no longer be able to operate unregulated. On review, the government thought that the Private University Act 1992/98 was not geared to quality assurance. Eventually, Parliament repealed the 1992 Act and passed the Private University Act 2010. For good governance and better management the new Act makes provision of several statutory bodies like Board of Trustee(BOT), Syndicate, Academic Council, Curriculum Committee, Finance Committee, Faculty Appointment Committee, Disciplinary Committee, etc. and provision of punishment for non-compliance. The representation of the founders, government, UGC, teachers and academia in these bodies is prescribed. The new Act makes the Vice Chancellor (VC) a member of the BOT.

On behalf of the government, the University Grants Commission (UGC), an agency of the Ministry of Education (MOE) supervises and monitors all private universities. The government grants permission to operate a private university on recommendation of the UGC. A university must have all its academic and degree programs including individual course curricula approved by the UGC. The UGC is authorized to ask for any information on the universities, and inspect a university to determine whether it complies with the requirements of Private University Act. The university however has freedom to fix the tuition and other fees and teachers' remuneration but is required to inform the UGC of the fee and salary structures. The university is required to be transparent in revenue collections and expenditures, and must submit to UGC and MOE annual audited financial reports.

The new Act includes provisions for quality assurance, check and balance for preventing wrongdoing, and institutionalizing good governance through participatory management. To ensure participatory management, the 2010 Act requires that the founders and university management hold at least one meeting a year for exchanging views with teachers, students, parents/guardians, alumni of the university and other stakeholders.

Beside, the new Act requires the establishment of a government-sponsored but independent Accreditation Council (AC). Accreditation is a certification and ranking of quality of education. An Accreditation Council is different from the UGC though their functions partially overlap. The UGC monitors and supervises universities to ensure compliance with the rules and regulations of the Private University Act. For example, UGC determines if a particular university has built its own campus within the time limit stated in the Act or an academic program offered by a particular university meets professional standards.

On the other hand, the functions of the AC are completely geared to determining the quality of education imparted by a university. It also determines if a system has been instituted within the university to improve quality continually. The installation of a quality assurance program is a function of voluntary drive, initiatives and steps taken by the individual universities. The AC reviews and assesses the drives, initiatives and actual steps taken by the university, and then certifies the quality level of individual degree programs/schools or the university as a whole using specific yard stick. After the whole process is completed, accreditation is granted for a given period or it may be denied if the university fails to meet the quality criteria. An AC shares the information/results of its exercises with the MOE, UGC and the general public. The assumption is that dissemination of such information (ranking of the university) puts universities in a competitive position and consequently motivates them to continually improve the quality of education. Moreover, having an array of institutions to choose from allows students choose programs that meet their specific study goals. Obviously, a university accredited by an internationally recognized AC holds higher reputation than a non-accredited university.

Only non-profit private universities are allowed to operate in Bangladesh, although there are many for-profit universities in the world. The founders of a private university are not allowed to take away the surplus if any, in the form of dividend or direct financial benefits. If there is any surplus, that must be ploughed back for the development and expansion of the university. Private universities here do not get any financial or material support from the government. Moreover, surpluses are subject to 15% income tax.

Autonomy versus Regulation
As in most countries, the founders of private universities want to have full control over the management of the university; against this the government/UGC want to have full supervisory and monitoring function for quality assurance and protecting the interest of students. According to the MOE/UGC, the new Act has been designed to take a balanced approach. However, the Association of Private Universities, the mouthpiece of the founders, argue that the 2010 ACT provides scope for undue interference by the Govt. in the management of universities, and thus the Act will have discouraging effect on the sector. In contrast, the Government claims the new Act will minimize the scope of disputes among stake holders, therefore help promote good governance.

Limitations of the Current Model
Almost all private universities are market-driven and tuition-driven. By implication, private universities offer only those degree programs which they can sell in the market at high prices i.e. charging high tuition and other fees. This limits the kind of degrees and programs offered. For instance, the humanities and social sciences are marginalized in favor of business and computer science-driven ICT courses.

Since private universities do not get any financial support from the government, and do not have endowments from which to draw on (unlike in the US) they depend entirely on tuition for operation, maintenance and expansion. Of necessity, they need to generate a large surplus to build, for instance, suitable campuses. Part of the surplus generated currently is being used to buy and develop land on which campus buildings are to be constructed. In a sense, these universities require the current generation of students to subsidize the education of future generations who will attend classes in the buildings/class rooms built with tuition money of the former.

Since tuition and fees are the only sources of revenues, the sustainability of a private university is a function of how carefully the academic programs offered are selected, and how the tuition structures are designed. From experience so far, it is evident that students want to study primarily those courses which more or less guarantee them better job prospects. Therefore in almost all private universities Business Schools have the largest enrolment followed by IT related subjects. Very few universities offer degrees in subjects that are socially desirable like Philosophy, Sociology, Bangla, etc.

The private universities, particularly the good ones are much more expensive than the public universities. There is a general allegation that poor students are denied access to private universities. This allegation is however debatable. The Private University Act 2010 requires the founders to allow at least 6% of the registered meritorious but financially disadvantaged students to study at the university free of cost. Most universities comply with this requirement. Therefore, poor students can also study at good private universities if they are meritorious.

Private universities of Bangladesh frequently claim their commitment to quality assurance. But in reality, only a small number of universities can maintain quality. There are many reasons for this situation. Some important reasons are: After 12 years of education, brighter candidates opt for public universities because those are inexpensive and enjoy higher reputation. Those who fail there try first to get admission into better private universities. Residual lower quality students tend to go to low quality private universities. These low quality students create problems for the universities in maintaining quality. However, most of these universities struggle to mobilize resources necessary for quality assurance. Usually these universities fail to attract good teachers. They greatly depend on teachers retired from other universities, particularly from public universities, retired bureaucrats, and part timers from public universities who teach at several universities to maximize their ready cash. Dearth of teachers causes some collateral damage on quality. Because too many students are admitted to maximize revenue, university teachers (both full time and part time) are required to teach more than normal loads. When teachers are burdened with too many courses, their teaching efficiency automatically goes down, so does quality of education. This situation persists not only because there is a dearth of teachers, it persists also because the university management finds overloading the teachers cheaper. The resource poor universities with low image are in vicious circle. They cannot attract adequate number of good students. To increase their revenue they admit too many poor quality students. They cannot recruit reputable teachers. All these factors lower their image. They continue to impart low quality education. However, this is not some thing that exists only in Bangladesh. Such low quality universities co-exist with high quality world class universities in almost all countries.

Conclusion
The phenomenal growth of private universities indicates the important role they play in imparting higher education in Bangladesh. These universities produce much needed highly skilled manpower. Many of their graduates are employable both locally and internationally. The number of students that go to foreign countries for undergraduate studies has decreased. This saves a huge amount of foreign exchange. The graduates of these universities contribute substantially to national development.

The demand for world class private universities will increase further in future. Without private universities national demand for higher education cannot be met. Both public and private universities must coexist to supplement and complement each other.

Given the performances of the founders and UGC/Government, one can rightly conclude that the emergence of private universities in Bangladesh is a success story. However, there is still much to be desired. There are many valid criticisms against private universities. Only a few universities impart high quality education. In other universities quality of education is poor. They do not emphasize research. There are cases of corruption and admission/grades trading. In spite of this, Bangladesh is not in worse situation than many other countries. For example, Brazil, Japan, South Korea, India, and Pakistan, to name only a few, have more poor quality private universities than high quality universities. Bangladesh does neither need to be cynical nor complacent; private universities of Bangladesh have high potential. The most important requirements are (1) the founders must be willing only to serve the nation as philanthropists, and not to make money; and (2) UGC/Government must play the role of facilitator while implementing the private university Act. There must not be any undue interference from either UGC or MOE which may de-motivate the founders. Give the private universities 25 more years. There will be more world class universities than low grade universities in Bangladesh. It is encouraging to recall that the Education Minister has at a recently held Press Conference expressed his determination to root out non-performing universities. I believe that when the proposed Accreditation Council will go into operation, the situation will continue to improve. Given the past progress and future potential, Bangladesh has reason to see half the glass full.

The writer is Vice Chancellor, North South University.

23
Learning to Learn / what is life?
« on: October 30, 2012, 01:07:09 PM »
Life is a Tale Told by an Idiot

What is the meaning of life? Why are we here? Does life signify anything, does it have a purpose? I don't know if I can answer these questions, and I don't know if I should even try. For the past few years I have been drinking the opium of apathy, finding strength in ignorance, in order to avoid these questions that drag me towards insanity. When I do face up to these, the most vital questions pertaining to the human race, I invariably come to the conclusion that life is pointless, without purpose or meaning, a stupid story without a theme or moral, a tale told by an idiot, signifying nothing. These cannot be safe thoughts.

Down through the ages philosophers have come to their own conclusions on the meaning of life. Some ideas are corny, some stupid, some contain a glimpse of truth, but, most importantly, none seem to agree with each other. Plato thought life just a shadow of the world of "Ideas", of "Forums". His teacher, Socrates believed that the only purpose in life was to be happy, by doing one's duty and finding the "greatest good". The Epicureans said that we must find "The Golden Mean", a perfect balance, in order to give our lives meaning. The Stoics solemnly frowned on their comfort, preferring to toil labouriously and to endure hardship. Christian religion went for the easy answer, claiming that the reason we should do good is not because of meaning or purpose in this life, but because we must work to enter the Kingdom of God. Meanwhile, Eastern religions such as Hinduism were preaching that the reason for our existence is to climb the ladder to perfect oneness with God, and that we will be continually re-incarnated until we reach that ideal. All these theories are trying to lead us to a similar conclusion, namely that life is not a tale told by an idiot, that it is not just there, but has a purpose, a meaning and a logic to it.

But personally, I can't find any such meaning to life, any reason for being, any answer to the question posed by existence. Education has been the substance of my existence so far. But what has been the point of it all? To be filled full with facts in order to vomit them back up again in the Leaving Cert? Is this what I endured those months of classes for, classes that seemed to last hours, days, months, a constant whirling roundabout with me as the dizzy passenger shackled to the centre, learning nothing but the word "eternity". Not even on a shallow level can I find any real meaning to this façet of my life. It all seems so illogical, irrelevant and purposeless.

When I look at the world around me this view is backed up by a multitude of idiotic examples. The history of the world is a history of famine, war and death. The lives of those that died in the crusades, in the Napoleonic wars, the Boer war, the Crimean war, World War I, World War II, the Korean War, Vietnam, Northern Ireland, Bosnia, and Rwanda were hardly stories told by a sage, and that list is only a scattered collection of a few examples of all the wars in the past thousand years. Neither can I find any point to the lives of those that died because of a famine in Ireland, in Somalia, in Ethiopia, and in many other countries, especially when I consider the wealth and comfort of others who stuffed themselves full of food and fed their dogs while these people starved.

Think of the typical life of a person living in the Western world at the moment. They are born, are educated, get a job, find a partner, have a family, make enough money to stave off discomfort, live the constant struggle of existence, get old, weak and sad, and then die. It makes as a much sense as Eamon Dunphy's weekly column in the "Sunday Independent". Mrs. Gradgrind in "Hard Times". I cried in reading the chapter in which she died. There was no point to her life. It was nothing more than a waste of good air (which was scarce due to the pollution of the time). But it was not her plight that coaxed the tears from my eyes. What really depressed me was that her plight echoes the so many wasted lives.

Man killing man; people starving while others watch; rape, bigotry, death: It all seems so illogical, so pointless. Life must be "a tale told by an idiot, signifying nothing" but the complete stupidity of existence itself. Therefore we need to create artificial meaning to prop up our petty lives. We depend on religion, "the opium of the people", which answers our questions by referring to another world that may or may not exist, but provides a reason for being. Some people survive through apathy and conformity, following the herd, drifting along in a state of semi-somnambulance, not asking these questions, donating an artificial meaning to life and sometimes giving an escape route from this idiotic "tale". Suicide is the most emphatic statement of life's pointless meaningless, illogical irrelevancy. The reason it is not embraced is the few survival tactics I have just listed, as well as, the instinct for self-preservation which is an enormous driving force in all of us.

The only purpose of existence left is life for life's sake, accepting that we exist and that therefore we ought to make the most of it, seize the day, reach for the stars, eat the peach and all those other clichés teenage essay-writers are so fond of. We must ignore the fact that when we are dead nothing will ever have mattered (a theory beyond my powers of explanation implied by the belief of philosophers that existence is a subjective thing, with reality residing in our individual minds). It is vital, for our own mental stability and sanity, that we read a meaning into "the tale told by an idiot". We must invent a moral, a theme, if none already exists.

Socrates said that "the unexamined life is not worth living". This may be true, but be very careful, because the over-examined life will also be found to be devoid of meaning, and not worth living either.

Source: http://homepage.tinet.ie/~splash/life.html

24
Famous Speeches & Topics / Steve Jobs
« on: October 29, 2012, 03:07:04 PM »
I'm pretty sure none of this would have happened if I hadn't been fired from Apple. It was awful tasting medicine, but I guess the patient needed it. Sometimes life hits you in the head with a brick. Don't lose faith. I'm convinced that the only thing that kept me going was that I loved what I did. You've got to find what you love. And that is as true for your work as it is for your lovers. Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle. As with all matters of the heart, you'll know when you find it. And, like any great relationship, it just gets better and better as the years roll on. So keep looking until you find it. Don't settle.

Steve Jobs

25
Faculty Forum / 21st century Learning
« on: October 23, 2012, 01:21:10 PM »

26
Faculty Forum / How to change students' attitute, a question mark!!!
« on: September 24, 2012, 06:02:18 PM »
Psychiatrists and psychologists sometimes find it difficult to change human behavior. Why? Because many things are associated with human behavior. Most important ones are
1. Environment
2. Family
3. People around

Prof. Dr. M. U. Ahmed, the architect of Medistic Psychotherapy found out that only 20% of his patients were cured by the therapy which is considered the most practical approach of treatment.

So, when it comes to changing students' behavior;
Students' living environment, their family members and people they are associated with are very important. Without improving these elements, teachers may find it difficult to change students' attitude and behavior.   

27
Career Fair / Be a member
« on: September 23, 2012, 03:44:00 PM »

28
BBA Discussion Forum / Business Myopia
« on: September 21, 2012, 03:16:50 PM »
Myopia means short sightedness. marketing myopia means narrow-minded approach to a marketing situation where only short-range goals are considered. Or, where the marketing focuses on only one aspect out of many possible marketing attributes. Because of its shortsightedness, it is a mistake. It pays more attention to specific issues rather than the benefits and experiences derived from them.

Thus, leaders must focus on long-term benefits rather than current or present benefits.

30
MBA Discussion Forum / MBA students
« on: September 07, 2012, 11:54:37 AM »
Dear MBA students
You must be happy to know that we have a very good number of quality teachers in the Faculty of Business & Economics. Masum sir is one of the best teachers of DIU. Shakawat Sir is the most patient, and always avalibale dedicated teacher. Masud Ibn is one of the best speakers and researchers. Tamgid is the most talented and genius teacher. Mahbub Pervaz is the most friendly and helpful teacher. About me, I am trying to train and groom 400+ students in each semester.  So, I would say you have taken the right choice to be enrolled here at DIU. It is our responsibility to nurture and educate you in the right manner. We are working together in a team under a good system. We think a good system is the root of a tree and if the roots are strong, you will have good fruits and flowers. So, don't worry, rest assured and be happy.
Warmly,

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