Drip marketing is a communication strategy that sends, or "drips," a pre-written set of messages to customers or prospects over time. These messages often take the form of email marketing, although other media can also be used. Drip marketing is distinct from other database marketing in two ways: (1) the timing of the messages follow a predetermined course; (2) the messages are dripped in a series applicable to a specific behavior or status of the recipient. it is also typically automated.
[source:wikipedia.com]
Sayed Farrukh Ahmed
Assistant Professor
Faculty of Business & Economics
Daffodil International University
Good post.
Thanks for sharing.
o! it seems like good technique for modern days business concept
Sir, its a new word for me. Thank you very much
The concept is old one but name is new.