Daffodil International University

Faculties and Departments => Business & Entrepreneurship => Business Administration => Topic started by: Farhananoor on December 22, 2014, 01:44:15 PM

Title: Product diffusion
Post by: Farhananoor on December 22, 2014, 01:44:15 PM
Product diffusion: The process by which product innovation spreads; successful product diffusion may depend on the ability to communicate relevant product information and new product attributes.