Daffodil International University

Faculties and Departments => Business & Entrepreneurship => Business Administration => Topic started by: Shah Alam Kabir Pramanik on April 15, 2017, 09:14:28 AM

Title: Slow Penetration:
Post by: Shah Alam Kabir Pramanik on April 15, 2017, 09:14:28 AM

Slow Penetration: Launching a new product at a low price and low promotional expenses. This strategy makes sense when the market is large and highly aware of the product, market is price sensitive and there is a chance of potential competitors.