The quantitative approach

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Offline MD. ABDUR ROUF

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The quantitative approach
« on: February 16, 2020, 10:42:09 AM »
The quantitative approach involves the collection of quantitative data, which are put to rigorous quantitative analysis in a formal and rigid manner. It is used to quantify attitudes, opinions, behaviors, and other defined variables – and generalize results from a larger sample population. Quantitative data collection methods are much more structured than Qualitative data collection methods. Quantitative data collection methods include various forms of surveys – online surveys, paper surveys, mobile surveys and kiosk surveys, face-to-face interviews, telephone interviews, longitudinal studies, website interceptors, online polls, and systematic observations.
Dr. Md. Abdur Rouf
Associate Professor of Accounting
Faculty of Business and Economics
Daffodil International University