Networking is a give-and-take process that involves making connections, sharing information, and asking questions. It’s a way of relating to others, not a technique for getting a job or a favor. You don’t have to hand out your business cards on street corners, cold call everyone on your contact list, or work a room of strangers. All you have to do is reach out.
Be authentic. In any job search or networking situation, being you—the real you—should be your goal. Hiding who you are or suppressing your true interests and goals will only hurt you in the long run. Pursuing what you want and not what you think others will like, will always be more fulfilling and ultimately more successful.
Be considerate. If you’re reconnecting with an old friend or colleague, take the time to get through the catching-up phase before you blurt out your need. On the other hand, if this person is a busy professional you don’t know well, be respectful of his or her time and come straight out with your request.
Ask for advice, not a job. Don’t ask for a job, a request comes with a lot of pressure. You want your contacts to become allies in your job search, not make them feel ambushed, so ask for information or insight instead. If they’re able to hire you or refer you to someone who can, they will. If not, you haven’t put them in the uncomfortable position of turning you down or telling you they can’t help.
Be specific in your request. Before you go off and reconnect with everyone you’ve ever known, get your act together and do a little homework. Be prepared to articulate what you’re looking for. Is it a reference? An insider’s take on the industry? A referral? An introduction to someone in the field? Also make sure to provide an update on your qualifications and recent professional experience.
