DIU Activities > Brand Image of DIU
Brand Image of DIU
sumon:
To create reliability on peoples mind we have to take some unique attempt:
like
1. Promoting university in to different social and cultural events by sponsorship or by arranging which program can attract our target group or the society as a whole.
2. Direct Advertisement has some negative impact on human mind.but informative advertisement may create positive impact.
3. Though most of our students came from rural level, so we should give more concentration on this level may be we can arrange some seminars relating higher studies in to different districts with the presence of local and national experts.
4. We should give our advertisements into some selective news papers, bcz it also create our brand image.
5. For upcoming HSC pass students we should attract them by some distinctive way rather only newspaper add bcz its common.
raju:
Dear All,
Conversation here is really helpful for getting effective IDEA for branding DIU. To me class room (teaching learning environment) and student as a product is really sustainable areas for branding an educational institute.
All other means of communication or motivational activities like advertisement, social interaction, award and scholarship is very much ornamental and rationally functional with original product: STUDENT!
To me branding activities can be calculated in a funny way: You can consider 1 for original product (Student here) and 0’s for all other branding initiatives. If you have 3 special initiatives for branding then can get 1000 credits, if you can increase by 2 more initiative then it will be like 100000………..
But without the great 1 in front of all 0’s, nothing!
Regards,
Raju
raju:
nice to get your response and input.
sumon:
All of you informed that our varsity placed a strong position among the renowned private universities in Bangladesh. So now its the time to keep up this position. All of we should be very careful in this regard. I think our students are the main weapon to develop our image. Because we have a large number of highly qualified faculty members and well equipped labs so that students can easily improve their knowledge by using these resources. Now it should be the goal of a student to explore themselves practically more then theoretically. DIU now regularly invites industry leaders to share their views with the students. All of the students should present each of the seminar.
If our students prove their sincerity and skill in any organization then our image automatically will be increased day by day.
and by this way we student can create strong brand image also.
so our student have a lots of responsibility ..
raju:
This is really interactive and result oriented discussion. Dear Shibli, just a casual request: can you please develop a strategy paper for DIU branding from this forum to prove how it works? I will be with you in some point if you feel.
May be getting product from e-forum will create confidence and evidence for future.
Regards,
Raju
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