major issues of current marketing practice

[Farhananoor]

Three major issues of current marketing practice:
1.      Marketers lack fundamental approach to address the challenges of digital era.
2.      Marketers are suspicious about their digital media partners.
3.      Marketers have been facing the challenges of the post-truth era before the politicians

[Shahnoor Rahman]

Thanks for Sharing. 

Shah-Noor Rahman
Assistant Professor
Business Administration